Mobile Friendly Website : A Requisite for SEO ?

Significance of Mobile Friendly Website for SEO

In this ever growing world of mobile users, it is a need of the hour to have a Mobile friendly website.  Mobile friendly websites refers to the one that is designed to work exactly same way across devices. Which means all the contents provided in a website while opened on a computer should be available for a mobile or tablet user. An example for this kind of website is https://seoseoservices.com

Now, Let's discuss about the compelling reasons for Mobile friendly website for SEO

Mobile friendly websites are one reason to increase your search ranking - Evidence

Yes, mobile-friendliness is one of the ranking factors for Google search engine results. Google uses the mobile-friendly test to determine whether a webpage is optimized for viewing on mobile devices. A page will be considered mobile-friendly , if it passes the test. this type of pages will have higher visibility in the search results on mobile devices.

Google uses many criteria to determine the mobile-friendliness of a page, such as:

• The page should be easily readable on a small screen without having to zoom or scroll horizontally.
• Fonts should be large enough to read easily on a small screen.
• Images should not be too large and should be optimized for smaller screen sizes.

Pages which are not mobile-friendly will be ranked lower in the search results on mobile devices, which can negatively impact the visibility and traffic of that page.

Mobile-first indexing by Google:

 In 2019, Google started mobile-first indexing for its search results. Mobile first indexing by Google refers to rank a website according to it's mobile version without considering the user is accessing the website from a mobile device or desktop computer. As a matter of fact mobile-friendly website is one of the crucial factor for business to rank well in Google's search results.

Focus on Speed on Handheld Devices Too

Desktop loading speed is a ranking parameter for keyword searches by Google. However in July 2018, Google announced that they included it as a ranking factor for mobile searches. Which means pages loading slow on smartphones will be penalized in rankings.

Conclusion

With mobile users making up such a large portion of online searches, mobile friendliness is essential for achieving high search engine rankings and providing a seamless user experience. A mobile-friendly website design will help you address the needs of these users, and you can communicate your messages better. Always take necessary steps to ensure that the website is optimised for mobile users, too.